Bruno V. Roels - The Pyramid and Palm Trees Test

 A Palm Tree Is A Palm Tree Is A Palm Tree (Random), 2018  Composition of 100 gelatin silver prints

A Palm Tree Is A Palm Tree Is A Palm Tree (Random), 2018

Composition of 100 gelatin silver prints

I saw a post on Roels instagram page about a new book titled The Pyramid and the Palm Tree Test. I was attracted first to the repetitive images in grid like formations on each page and the almost home made look to the publication. Simple in design and simply staple bound. It linked the idea of the small simple publication and repetition to that of Ed Ruscha's small publications often showing repletion of things as fact in down town LA. 

The inspiration from the title was even more interesting.

"It takes its title from an neurologists test that uses iconic images to check whether the test subjects have aphasia or dementia. The link between meaning/ images and iconic signs is absolute."

 

Bibliography

Brunoroels.com. (2018). Bruno V. Roels – Artist. [online] Available at: http://www.brunoroels.com [Accessed 31 May 2018].